Tag: Google News
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Google’s Competitors Are Crying Foul
Billions of people worldwide use Google search daily. In the years after Google was created, it has managed to monopolize the search engine market. Google has used its popularity as a search engine to leverage other Google products and this does not sit well with other software companies and travel websites. Companies like Microsoft, TripAdvisor…
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3 Tips to Strengthen Your Brand Image on Google
Google may seem to be playing favorites with well-known brands with its recent updates strongly favoring big names, but this does not mean that there is no hope for smaller companies.
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Focus on the Users to Counter the Damage Caused by the Penguin Update
The Penguin Update was probably one of the biggest attacks launched by Google against webspam.
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The Impact of Google’s Latest Innovation ‘Knowledge Graph’ on Search
Demonstrating deep understanding of queries, Google recently enhanced its search service with a new innovation called Knowledge Graph.
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Black Hat SEO Users be Warned, Google is Hot on Your Heels Once Again
Google is cracking down on black hat search engine optimizers once again. Following updates for page layout and ranking, the search giant has announced yet another change this week.
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How to Optimize Your Site for the ‘Freshness’ Update
All through last year Google kept website owners on their toes with major changes in its search algorithm. The panda update increased focus on high quality content.
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Will Google Succeed in Stealing the Spotlight from Facebook?
Google’s initial public offering (IPO) investment is considered as one of the greatest in the history of Silicon Valley. The search giant has been enjoying the spotlight for the last 8 years.
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Why Advertisers Should be Happy about Google’s Privacy Changes
Last month Google’s privacy policies were updated. Out of over 70 different documents covering various products, more than 60 were consolidated into a single main privacy policy.
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Freshness Remains the Key Focus of Google’s Algorithm Changes
‘Freshness’ seems to be Google’s latest mantra. Many of the changes implemented by the search giant in the past few months have been all about freshness.