Tag: internet marketing
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How Content Marketing and Marketing Automation Better Each Other
Before we start with content marketing or marketing automation, let us first understand marketing. Marketing is defined as the process of getting your product to the prospective client. But, is it just that? In the history of products, there has never been a time when a product sat on a shelf and sold itself. The…
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The Benefits and Dangers of Using AI Chatbots for Customer Service
Artificial intelligence (AI) is disrupting the customer service domain, especially online. Companies are using AI chatbots on their websites and in their apps to answer customer queries and improve the customer experience they deliver. Chatbot adoption is so rapid that they are replacing live agents and live chats. Companies are excited about the prospect of…
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The True Value of Planning Your Internet Marketing Approach
To win the high-stakes internet marketing battle with bigger competitors, you need to first get your online marketing approach right. Without a proper approach, you’re literally like a child lost in the woods.
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What is Content Marketing?
Content marketing is a broad term given to the processes of creating content and marketing it. The content can be of many types – textual, infographs, images, videos, etc., but the core purpose is to directly or indirectly lure potential customers and to expand existing customer bases.
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Part III – The Final Segment of e-Commerce Website Mistakes to Avoid
The last and final part to the e-commerce website mistakes to avoid Part I and Part II talks of 2 more issues that need to be looked at –
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e-Commerce Website Mistakes to Avoid – Part II
Part II of e-commerce website mistakes to avoid covers – the payment system, site design and inadequate or outdated information, and is a follow up to Part I
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e-Commerce Website Mistakes to Avoid – Part I
Many people might be on the verge of purchasing something from an e-commerce website but then something happens and they decide not to. The reasons for doing so can be many, and are outlined here as well.
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Website Conversion is the ‘Oxygen’ of Online Business Success. Improve Conversion Through Effective SEO Copywriting and More….
Randy Charach, expert internet marketer shares valuable pointers on how to go about improving your website’s conversion rates.
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Long-term Business Success is Directly Proportional to the ‘Value’ You Provide to the Market Place!
Frank Kern – well-known internet marketer, in the video below, dispels the single biggest myth in internet marketing when it comes to emailing lists.