Tag: copywriting strategy
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How to Make Your Headline Grab Attention
The single most important objective of any internet marketing exercise is to grab the reader’s attention.
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Copywriting – Sizing it Right for the Reader
‘Keep it short’- this is probably the refrain you hear from many a web content writer today.
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Effective Copywriting for Viral Marketing
The primary objective of business copy writing for the internet is to draw readers who will ultimately become customers. More customers mean more sales and more profits and this is why copywriting makes a great viral marketing tool.
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Short Copy or Long – Which Works Better?
Neither, actually! When it comes to copywriting that is effective, it’s not really the size of your copy that matters.