Tag: conversational marketing
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What is Conversational Marketing? How to Apply It in 2019?
The ability to personalize interactions with customers is every marketer’s fantasy. In fact, according to Accenture’s Personalization Pulse Report, even customers prefer conversational interaction with brands. Today’s chatbot technology and social media listening have made this fantasy a real possibility. Small businesses and large can now revolutionize their brand experience through conversational marketing, supported by…