Tag: content writing
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Top 5 Blog Writing Tips for eCommerce Websites
To reach a wider audience, improve sales and boost revenues businesses must be able to create and maintain useful blogs on their websites or on various blogging platforms. You may know all the search engine optimization tricks but SEO techniques will not help you as an e-commerce merchant if the blog content is average. Blog…
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5 Landing Page Copy Rules That Every Brand Should Follow
Every legitimate business website has a landing page that is meant to entice readers into navigating the site further. A user that just bounces off the page is not valuable for your business. Like the rest of your website copy, the content has to be informative but it has to be concise (2-3 sentences max).…
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4 Copywriting Tips to Build Credibility and Boost Sales
Copywriting is not as easy as you might think. You have to showcase your company, its products, and services in a good light while not sounding like a robot. In other words, copywriters or copywriter services have the task of sounding professional and personal at the same time and as you may have guessed, it…
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Evergreen Content: How To Keep Your Blog Relevant
Bloggers who wish to keep their blog relevant for long periods of time must get familiar with evergreen content. The concept is simple – create content that can be useful for readers months or even years later. There are 2 types of evergreen content – content that is universally relevant and content that can be…
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10 Valuable Copywriting Tips For Small Businesses
Copywriting is the art of influencing your audience using carefully chosen words with the intent of persuading them to do something – now it’s easy to understand copywriting importance right? Buy a product, join a group, contribute to a cause or align with an idea, whichever of these you want your readers to do, writing…
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Top 5 Chrome Extensions that Make Copywriting Effortless
Copywriting is an art, and the reason why copywriting is important is that you get to decide how an audience views the brand/company – this can be both, a blessing and a curse. Good copy is the difference between a successful, lead-generating website and its lesser-known competitor. This puts a lot of pressure on copywriters…
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10 Copywriting Mistakes to Avoid in 2016
Most business owners don’t pay much attention to their websites – they have other things to worry about (clients, bills, employees, etc). As a result, business sites don’t offer much – typically they have an “About Us” page that is formal, filled with industry jargon with a little bit about the founder(s) and that’s about…
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Top 7 Tips to Give Your Content Marketing a Boost This Holiday Season
Holiday season is when most people relax and let their hair down. For content marketers,it is quite the opposite. They have the arduous task of convincing consumers to spend big on their own product/ service and not on their competitors’. They also have to compete against all the big brands with their emotional videos and…
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Finding the Right Copywriter in San Francisco for Your Business
San Francisco is not only the heart of liberalism and progressiveness in the United States but it is also one of the nation’s largest economic zones. Tourism is still a major contributor to the city’s economy but it is now fast becoming a technology hub too. Innovative and beloved companies like Craigslist, Zynga, Twitter and…
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How Writing has Evolved Due to the Internet
The English language, like all other languages, is constantly evolving. Whether we like it or not, the digital era has had a huge impact on how people use the English language to communicate. From the overly formal language used by writers fifty years ago, people now use conversational and casual language and tone on the…