Tag: content writing tips
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5 Prewriting Strategies to Become A Better Writer
When you first learn how to write content, you may get overwhelmed with where to start and what to write. It’s not always easy to begin your first step as a writer if you have no supporting background on it. Every skilled occupation needs hours of training to be called an expert. In writing too,…
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16 Phenomenal Examples of Copywriting to Draw Inspiration from
Media expert and philosopher Marshall McLuhan once rightly said, “Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful daily reflections any society ever made of its whole range of activities.” Over the years, we have witnessed and absorbed ingenious concepts created by brilliant copywriters. We…
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Using Storytelling to Write Effective Marketing Copy: Tips and Tricks
Start with a bang and end with a bang! That’s the copywriting rule that all good copywriters follow. Writing compelling marketing copy can be a challenge. But, with some care and creativity, you can churn out a highly engaging piece of content. If you ask the best copywriting services what elevates a good copy to a…
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13 Experts Share Effective Copywriting Tips That Every Marketer Should Follow
Many may wonder what is the importance of copywriting in advertising. Your advertising copy is perhaps the most important determiner of your campaign’s success. Given the continuously decreasing attention span of consumers, marketers have to pay extra attention to the kind of copy they are creating. While a short and crisp copy can grab consumers’…
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5 Landing Page Copy Rules That Every Brand Should Follow
Every legitimate business website has a landing page that is meant to entice readers into navigating the site further. A user that just bounces off the page is not valuable for your business. Like the rest of your website copy, the content has to be informative but it has to be concise (2-3 sentences max).…
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4 Copywriting Tips to Build Credibility and Boost Sales
Copywriting is not as easy as you might think. You have to showcase your company, its products, and services in a good light while not sounding like a robot. In other words, copywriters or copywriter services have the task of sounding professional and personal at the same time and as you may have guessed, it…
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Evergreen Content: How To Keep Your Blog Relevant
Bloggers who wish to keep their blog relevant for long periods of time must get familiar with evergreen content. The concept is simple – create content that can be useful for readers months or even years later. There are 2 types of evergreen content – content that is universally relevant and content that can be…
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10 Valuable Copywriting Tips For Small Businesses
Copywriting is the art of influencing your audience using carefully chosen words with the intent of persuading them to do something – now it’s easy to understand copywriting importance right? Buy a product, join a group, contribute to a cause or align with an idea, whichever of these you want your readers to do, writing…
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Top 5 Chrome Extensions that Make Copywriting Effortless
Copywriting is an art, and the reason why copywriting is important is that you get to decide how an audience views the brand/company – this can be both, a blessing and a curse. Good copy is the difference between a successful, lead-generating website and its lesser-known competitor. This puts a lot of pressure on copywriters…
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10 Copywriting Mistakes to Avoid in 2016
Most business owners don’t pay much attention to their websites – they have other things to worry about (clients, bills, employees, etc). As a result, business sites don’t offer much – typically they have an “About Us” page that is formal, filled with industry jargon with a little bit about the founder(s) and that’s about…