Tag: content marketing
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Brainstorming 101: How to Generate the Best Ideas for Your Next Blog Post
It’s a known fact that people get bored with reading rehashed content. Your audience wants to read something new each time you post an article on your website. But the fact remains that most brands find it supremely difficult to find interesting topics to write about. With editorial deadlines drawing closer, they steer towards safer,…
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Top 10 Digital Marketing Trends for 2020
Update: The most awaited list of Content & Digital Marketing Conferences for 2024 curated by Narrato is here. Don’t miss it! 2019 is almost coming to an end. As we enter the new year, we have to get ready for new marketing challenges that year 2020 will bring along The top digital marketing trends in…
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4 Reasons Why Your Content Marketing Strategy Should Include eBooks
Ample data from various studies reveal that content marketing is six times more powerful than our good-old traditional marketing methods. Not to forget, content marketing significantly surpasses paid search; experts have shown that content marketing efforts generate about three times more leads for every dollar spent. So, you certainly need to have a robust content…
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Wow Clients with a Super Engaging Creative Brief Using these Steps
If you’ve ever developed a marketing campaign, you’ll most certainly have made a creative brief. If you haven’t, you should immediately rectify this and prepare a creative brief before you put your campaign into action. A creative brief is a map of sorts, which marketers use to execute their marketing campaigns successfully. It: Sets the…
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10 Signs to Look For to Know if Your Content Marketing Strategy is a Complete Failure
Did you know that 47% of B2C marketers and 54% of B2B marketers in North America believe that their marketing goals and marketing metrics aren’t even aligned? Did you also know that until as late as 2016, 34% of B2B and 31% of B2C marketers hadn’t experienced a single successful outcome in their content marketing…
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25 SMB Marketers Reveal their Content Marketing Success Stories and Pain Points
Content marketing can be tricky. From creating great content to generating eyeballs for it – nothing comes easy. There is also no one solution that fits all, which means you have to constantly innovate and do new things to shine over a sea of content out there. So as an SMB marketer how do you…
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10 Rookie SEO Mistakes That Can Kill Your Content Marketing Efforts
If you’re just starting, it’s perfectly reasonable to make a few mistakes here and there during the initial stages. But continuing to make these mistakes for an extended period can cost you greatly in the long run. In this post, we’ll discuss the ten rookie SEO mistakes that kill your content marketing efforts and how…
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Get Yourself Acquainted with these Content Marketing Stats for 2019!
2019 is almost upon us, and with just one month left in the calendar year, it’s time marketers took stock of what new changes content platforms have in store for them and plan for their content marketing efforts. Stay dynamic and responsive with these insights Content marketing is a tricky affair, constantly influenced by…
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What is Conversational Marketing? How to Apply It in 2019?
The ability to personalize interactions with customers is every marketer’s fantasy. In fact, according to Accenture’s Personalization Pulse Report, even customers prefer conversational interaction with brands. Today’s chatbot technology and social media listening have made this fantasy a real possibility. Small businesses and large can now revolutionize their brand experience through conversational marketing, supported by…
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7 Great Tips to Improve Your Content Marketing Strategy
Content marketing is gaining more and more popularity every year. Basically, that’s because it is the best way to promote your business and find gazillions of new clients. Many people are starting to get interested in this area and implement various strategies. But few of them take time to dig into the process and use…