Category: Content strategy
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How do Brands use AI in Content Marketing?
As technology advances, people are using it to perform tasks that humans once did. Content marketing is no exception. Think of all the tasks you need to do before publishing content online, from keyword research to content writing. Today, Artificial Intelligence (AI) is good enough to optimize and monitor your brand’s marketing strategy in just…
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5 Prewriting Strategies to Become A Better Writer
When you first learn how to write content, you may get overwhelmed with where to start and what to write. It’s not always easy to begin your first step as a writer if you have no supporting background on it. Every skilled occupation needs hours of training to be called an expert. In writing too,…
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What Is a Content Hub and How to Use Them to Drive Topical Authority
Creating, organizing, and effectively sharing content in the digital information age is more important than ever. That’s why savvy marketers use content hubs to help them do just that. But what exactly is a content hub, and how can you use one to drive topical authority and lead generation? Let’s take a closer look. What…
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Content Curation And How It Can Help Your Content Marketing
In today’s landscape, content is king. Marketers must produce multiple content to keep up with the demand, day in and day out. However, not everyone has the time, budget, or manpower to produce this much content. Not to mention, constantly coming up with fresh and engaging ideas is a challenge as well. That’s where content…
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Ten Reasons Why Hiring A Remote Content Writer Can Help You Grow Your Business
Almost all businesses have transitioned to an online model since March 2020. This is because it has become necessary for businesses to offer customers an online channel to survive the pandemic and fit in the new remote working setup. According to a Statista study, people spend an average of 147 minutes daily on social media.…
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9 Tips To Create Effective Content For Your Link-Building Strategy
If you want to build links to your website and content, you need to create something worth linking to. Easier said than done, but, this article is here to help you navigate through developing a content strategy for creating link-worthy content. In this article, we are going to tackle: Why you should care about building…
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How to Build Audience Personas?: A 5-Step Guide
As marketers, we are always wondering how to make our marketing messages more appealing to the target customer. What is the best way to engage our audience on social media platforms? Which platform to use for building brand awareness? The answers to all these questions can be found by creating audience personas. Whether you call…
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Role Of Strategic Management In Organizing Your Content Strategy
Content marketing has been a vast and growing subject in recent years. It holds an essential stand for modern-day marketers as it is a unique way to reach the audience effectively. But, to get success in any operation, there is a need for a strategy to execute the tasks more constructively. Strategies are not just…
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Want Exclusive Content for Your Marketing? Try This New Method!
Exclusive content can transform your marketing operations in ways you never imagined. Content marketers may find it appealing to produce content that reaches many people, and often, this impulse can lead to great results. However, creating exclusive content for a niche audience you are targeting can be the ace up your sleeve that leads to…
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6 Best-Performing Types of Content To Add To Your Content Marketing Strategy
Almost every business has a website, and many businesses are using content marketing to attract more visitors. But what content should you create? And how can you make sure that your campaign is effective? In this blog post, we will discuss the best types of content and how to choose between them. What is a…