Category: Content Marketing, Copywriting, Writing Tips & Trends -GodotMedia Blog
-
4 Content Marketing Trends That B2B Marketers Should Know to Strategise for 2020
Perhaps, just like any other year in the past, 2019 may have been a roller-coaster ride for many B2B content marketers. You may not be any different from them. Before we wrap 2019 and prepare for a new year- 2020, let’s reflect on this year so far through these numbers: 1. In 2018, only 39%…
-
Tips on Creating Content for Marketing for 2020
The changing face of content marketing Content is undoubtedly at the helm of an organization’s digital marketing strategy. The realm of content marketing is an ever-evolving one, demanding new strategies and new ways of thinking with each passing year. What worked a year back may be completely irrelevant in the current year. As the marketing…
-
Top Reasons Why Your Social Media Is Not Driving Audience Engagement
Social media is undoubtedly omnipresent. There are about 3.2 billion users worldwide, which is 42 percent of the world’s population! This may mean a lot to brands pursuing high sales figures and a strong social presence. But the golden rule for success remains the same: they have to engage their audience, who could be anyone…
-
What Goes into Building Awesome Brand Content?
The adage, “Content is king,” has been used time and time again by today’s marketing fraternity. After all, why shouldn’t they? The saying is like gospel truth, and marketers simply cannot do away with this communication medium in today’s digital landscape. But how do you go about with content marketing for your brand? What are…
-
Brainstorming 101: How to Generate the Best Ideas for Your Next Blog Post
It’s a known fact that people get bored with reading rehashed content. Your audience wants to read something new each time you post an article on your website. But the fact remains that most brands find it supremely difficult to find interesting topics to write about. With editorial deadlines drawing closer, they steer towards safer,…
-
Top 10 Digital Marketing Trends for 2020
Update: The most awaited list of Content & Digital Marketing Conferences for 2024 curated by Narrato is here. Don’t miss it! 2019 is almost coming to an end. As we enter the new year, we have to get ready for new marketing challenges that year 2020 will bring along The top digital marketing trends in…
-
4 Reasons Why Your Content Marketing Strategy Should Include eBooks
Ample data from various studies reveal that content marketing is six times more powerful than our good-old traditional marketing methods. Not to forget, content marketing significantly surpasses paid search; experts have shown that content marketing efforts generate about three times more leads for every dollar spent. So, you certainly need to have a robust content…
-
Convert Your Google Reviews into Your Greatest Marketing Material With These Tips
Google Reviews. You know what they are. You want them for your business. But do you know how to use them to your advantage? Unfortunately, not many companies know how to use Google reviews for their content marketing campaigns. But the fact is, business reviews on Google are extremely important for the success of your…
-
Professional Resume Writers: Why You Need One & How to Choose The Right One
Did you know that on average, employers receive 250 resumes for a single job posting? Of these, only 4-6 applicants are shortlisted for an interview. The competition for jobs is very high these days. Applicants have just 6.25 seconds to make a mark on their potential employers – because that’s how long an employer will…
-
Wow Clients with a Super Engaging Creative Brief Using these Steps
If you’ve ever developed a marketing campaign, you’ll most certainly have made a creative brief. If you haven’t, you should immediately rectify this and prepare a creative brief before you put your campaign into action. A creative brief is a map of sorts, which marketers use to execute their marketing campaigns successfully. It: Sets the…