Author: Godot Media
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Celebrity Bloggers We Love
It was a truly OMG moment when some of our favorite celebrities took to blogging and social networking. Now that we have a sneak peek into their utopian lives, we need more than just twenty four hours a day to quench our thirst for fashion and the high life.
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Building a Personal Brand – Jacob Cass at a TED event
Popular freelance designer Jacob Cass shared his insights on the usefulness of a personal brand at a TED event in April 2012. Originally from Australia, Jacob found himself without a job several times and each time his personal foundation and social network helped him get out of the crisis situation.
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The Evolution of Content Marketing
The story of content marketing began early in the 18th century when John Deere launched the first ever customer magazine known as the furrow. Although the cave man started it all way back in the stone age with cave paintings it was Mr. Deere that got a 1.5 million subscriptions in over 40 different countries…
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Kardashians On How Important Social Media is To Their Brand
Love ‘em or hate ‘em, you just can’t ignore them. If the massive popularity of Keeping Up With the Kardashians wasn’t enough, the feisty family also has an enviable presence on social media. And they’re grateful for the role that new media has played in keeping them firmly in the spotlight, a fact they admitted…
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You Think Content Marketing is New? Think Again! – A Peek into the History of Content Marketing
As the Internet era dawned and flourished, online marketing become the new frontier for brands and marketers. Of all the online or internet marketing techniques out there, content marketing is the one that generates the most buzz and often times produces great results for companies that are able to use content marketing smartly. Although the…
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Top 7 Most Shocking Marketing Blunders by Big Brands
Brands and marketers create more blunders than one would think and contrary to popular belief, these blunders can cause a lot of harm to the brands involved. Sometimes, the marketing, advertising and PR agencies come out unscathed but the brand whose name is on the failed marketing campaigns, can take years to recover. Here are…
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5 ‘Mad Men’ Don Draper Quotes Every Marketer Would Dig
Mad Men (you of course know I am talking about the TV series!) has taken the world by storm. Don Draper has become somewhat of a phenomenon and a poster boy for the advertising and marketing world. Despite all the make-belief of the telly series, I think there is still some cool stuff that real…