Author: Akshita Sharma
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How to Leverage Product-Led Content Marketing
It’s time for a new approach to content marketing – Product-Led Marketing. Now, you might be thinking – what is product-led marketing? To explain it in simple words, it is content marketing in which the product is placed front and center. It is about identifying the pain points of your target audience and then showing…
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7 Genius Tips on Repurposing Old Blog Posts
Every piece of blog content that you create has a lifespan, which starts as soon as you hit the publish button. But what does it mean when your audience stops reading your content? After generating some interest among the readers initially, most blog pieces get added with the billion others, collecting dust in the digital…