Author: Aditi Prakash
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Evergreen Content: How To Keep Your Blog Relevant
Bloggers who wish to keep their blog relevant for long periods of time must get familiar with evergreen content. The concept is simple – create content that can be useful for readers months or even years later. There are 2 types of evergreen content – content that is universally relevant and content that can be…
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7 Chrome Extensions for Content Marketing That Every Marketer Needs
Marketing of any kind, requires organization and commitment. Content marketing without commitment will be ineffective and is a waste of effort. Most marketers have started using tools to help them maintain a consistent and prolonged online presence. Chrome extensions aren’t as popular yet, but they can boost your marketing efforts by offering assistance on any…
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16 Disastrous Mistakes That eBook Authors Make And How To Fix Them
As a regular blogger, writing an eBook probably seems easy enough. You are used to creating content on a regular basis and you already know all the essential rules and tools for good content creation. The problem is, eBooks aren’t the same as blogs and most bad eBooks are created by people who think they…
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5 Blogging Blunders All Beginners Must Avoid
If you’re starting to blog, you’ve probably read hundreds of tips ad tricks for having a successful blog. The trick is to figure out which ones actually work for you. Moreover, a lot of blogging tips are just widely accepted myths based on other people’s experiences and they won’t do much in terms of helping…
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13 Examples of Awesome Content Marketing From Around The Web
As marketing efforts grow tremendously this year, content is playing a huge role. Content includes everything from text to videos and if used well can accelerate your brand’s growth. With that mind, what better way to your content marketing than taking a look at some companies that are doing it right! Textual Content/Blogs Content marketing…
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The Top 8 Blogging Tools To Make You More Efficient
Blogging gives you the perfect opportunity to showcase your skills and express your opinions. If you’re blogging for your business, it’s great for establishing your brand as an authority. The problem with blogging is that everyone is doing it, so being successful at it is requires some serious dedication. It can also be a very…
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7 Big Content Marketing Myths That Are Stopping Your Growth
Content marketing still manages to be one of the toughest aspects of marketing your business. Incorrect/ poorly made content marketing strategies are holding companies back and they don’t even realize it. Those who excel at content marketing, usually do something different from their peers and are able to provide value. As you may have…
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How To: EBook Marketing For Small Businesses
EBooks are a valuable source of leads and sales but most businesses tend to ignore it. This is either because they don’t know the benefits or can’t figure out how to create business eBooks. To start things off, here are a few advantages of using eBooks for marketing: They establish you as an experienced professional…
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5 Simple Ways To Make Your Business Blog Effective
In 2016, a business without its own blog is almost unheard of. Most companies have realized that blogging can be a great source of lead generation and have started blogs. Business bloggers have the chance to decide how readers view their company and they have to take full advantage of it. Business blogging is an…
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Top 5 Chrome Extensions that Make Copywriting Effortless
Copywriting is an art, and the reason why copywriting is important is that you get to decide how an audience views the brand/company – this can be both, a blessing and a curse. Good copy is the difference between a successful, lead-generating website and its lesser-known competitor. This puts a lot of pressure on copywriters…