The story of content marketing began early in the 18th century when John Deere launched the first ever customer magazine known as the furrow. Although the cave man started it all way back in the stone age with cave paintings it was Mr. Deere that got a 1.5 million subscriptions in over 40 different countries with The Furrow being published in 12 languages and so began the era of marketing with magazines.
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1900s
Self help guides were all the rage during the 1900s with Michelin’s “The Michelin Guides”
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1930s
Radio Soap Operas begin with Oxydol and Duz – Leading soap brands (We wonder if that had something to do with the name)
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1980s
G.I.Joe is all the rage thanks to Hasbro – Marvel collaboration
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2000
The 90’s weren’t as exciting as people on the internet may have you believe. That’s just because in 2000, an Ohio based company begins use of the term “Content Marketing” and then begins a saga that leads to the arrival of viral video marketing, corporate blogs and much more.
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